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A new chapter dedicated to deep dive articles and timeless car culture.

ALL OR NOTHING

Back in 2021, we stood in the rain with a small tent at the Asia Arena in Oschersleben for the very first time. We had a few stickers, handmade Omamori, our mascots, and a ton of motivation in our bags. We were definitely a bit intimidated, but the dream of bringing the "Golden Era" to German events kept us going through that cold autumn day.

 

What started as an idea in a living room was suddenly stuck to the side window of an MX-5. Just four months after starting out, that day didn’t just save us financially - it sparked the drive that kept us working hard for the years to follow.

Two classic Japanese cars parked in front of a Vein Automotive booth at an outdoor event
People standing around a car with the hood open at an outdoor automotive gathering
Editorial-style photo of a person posing beside a classic Japanese sports car
Classic sports cars parked outdoors on a cobblestone street with a person nearby

FULL STOP

Four years of “Exciting. Automotive. Accessories.” flew by, and VEIN continued to grow. But as our booth and our team got bigger and the event nights got longer, we realized something wasn’t right.

 

Amidst all the growing responsibilities, creativity suddenly started feeling like work. Short breaks weren't enough to recharge our batteries anymore.

 

So, we decided to put VEIN on ice, at least for a while, and finally took the break we had been putting off for way too long.

Classic Japanese sports cars parked at an outdoor car meet during sunset
Two people standing behind a Vein Automotive merchandise booth at an outdoor event
Overhead view of a busy outdoor car meet with classic cars and merchandise booths
Person browsing a car magazine laid out on a table at an outdoor event

BACK ON THE ROAD

During this time off, we realized something: we had lost sight of our core mission. Making knowledge accessible and explaining the culture was the whole reason we started VEIN.

 

With VEIN AUTO MAGAZINE, we aren’t tearing down what VEIN AUTOMOTIVE used to be.

 

This magazine is our answer to what our "Ikigai" really is.

We want to create a space where in-depth articles, timeless style, and high-quality products live in harmony. We want to dig through old magazines, translate them, and share insights into private projects.

 

We’re looking forward to spending more time at meets again, getting to know you and your cars, and capturing the stories that make this scene so special.

See you out there.

Shape the Magazine

Help shape our archives by suggesting a topic. Owners of unique vehicles are always welcome to share their story.

Lineup of vintage Japanese sports cars photographed at an outdoor gathering
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